Missing a WhatsApp message from a potential customer costs you sales. Studies show that 78% of customers buy from the business that responds first — and if you do not reply within 5 minutes, 50% of them have already moved to a competitor. WhatsApp auto reply solves this: every message gets an instant, professional acknowledgement — whether it is 2pm or 2am.
In this guide, we cover everything from the basic Business App setup to advanced API-powered automation. You will have your first auto-reply running within 10 minutes.
Table of Contents
There are four main types of WhatsApp auto reply, each serving a different purpose:
| Type | When It Fires | Available In |
|---|---|---|
| Greeting Message | First message from a new contact (or after 14 days) | App + API |
| Away Message | Messages received outside business hours | App + API |
| Keyword Reply | Message contains specific word or phrase | API only |
| Chatbot Flow | Any trigger — new contact, keyword, button click | API only |
When it sends: Automatically to anyone who messages you for the first time, or after 14 days of inactivity in a conversation.
Tip: Set your schedule to match your actual business hours. Customers who message during business hours should not receive an away message — it destroys the customer experience.
Quick replies are not auto-replies but dramatically speed up responses:
When typing a message, type / followed by your shortcut to instantly insert the full response. Saves 2–3 minutes per conversation on common queries.
The WhatsApp Business App auto-reply is limited: no personalisation, no conditional logic, no chatbot flows, no keyword matching beyond simple away/greeting. For any business handling volume, the API is the only viable solution.
With ChatDaddy's automation builder, you can create:
Keyword auto-replies let you provide instant, specific answers to common questions without a human agent. Examples of high-value keyword triggers:
| Trigger Keyword | Auto Reply Action |
|---|---|
| "Price" / "Pricing" / "How much" | Send pricing PDF and invite them to request a quote |
| "Hours" / "Open" / "Open now" | Send business hours and location |
| "Order" / "Track" / "Delivery" | Ask for order number and fetch status via API |
| "Return" / "Refund" / "Exchange" | Send return policy and initiate return form |
| "Hi" / "Hello" / "Hey" | Send welcome message with service menu |
| "Demo" / "Trial" / "Free trial" | Send demo booking link |
| "Human" / "Agent" / "Person" | Assign to available agent immediately |
1. Simple welcome:
"Hi {{first_name}}! Welcome to [Business Name]. How can we help you today? Reply with a number:
1️⃣ Product info
2️⃣ Pricing
3️⃣ Order status
4️⃣ Speak to a team member"
2. E-commerce welcome:
"Hey {{first_name}}! Thanks for reaching out to [Store Name] 🛍️ We're here to help with orders, returns, and anything else. What can we do for you?"
3. Service business welcome:
"Hi {{first_name}}, thanks for contacting [Business Name]. Our team will reply shortly. In the meantime, visit our FAQ: [link]. Average response time: under 15 minutes."
4. Standard away:
"Hi {{first_name}}! Thanks for your message. We're currently closed — our hours are Mon–Fri 9am–6pm. We'll reply first thing when we're back. For urgent matters, email [email]."
5. With self-service:
"Hi {{first_name}}! We're away right now but you can still:
📦 Track your order: [link]
📖 Read our FAQ: [link]
We'll reply during business hours (9am–6pm Mon–Fri)."
6. High-volume period:
"Hi {{first_name}}! We're experiencing high message volume. Your message is important to us — we'll reply within 2 business hours. Thank you for your patience!"
7. Order confirmation:
"Hi {{first_name}}, your order #{{order_number}} for {{product_name}} has been confirmed! We'll send a shipping update shortly. Questions? Just reply here."
8. Shipping update:
"Good news {{first_name}}! Your order #{{order_number}} has shipped. Track it here: {{tracking_link}}. Expected delivery: {{delivery_date}}."
9. Appointment confirmed:
"Hi {{first_name}}, your appointment is confirmed for {{date}} at {{time}} at {{location}}. Reply CHANGE to reschedule or CANCEL to cancel."
10. Appointment reminder (24h before):
"Hi {{first_name}}, friendly reminder: you have an appointment tomorrow at {{time}}. We look forward to seeing you at {{location}}. Reply CONFIRM to acknowledge."
| Feature | Business App | API via ChatDaddy |
|---|---|---|
| Greeting message | Yes (basic) | Yes (personalised) |
| Away message | Yes (basic) | Yes (with schedule + logic) |
| Keyword triggers | No | Yes |
| Personalisation ({{name}}) | No | Yes |
| Chatbot flows | No | Yes |
| AI responses | No | Yes |
| CRM integration | No | Yes |
| Multiple triggers per keyword | No | Yes |
| Analytics | No | Yes |
| Cost | Free | From ~$29/month |
ChatDaddy's automation builder goes far beyond basic away messages — AI-powered, personalised, keyword-triggered auto-replies that never miss a lead. Unlimited contacts on all plans.
Start Free TrialIn WhatsApp Business App: go to Settings > Business Tools > Away Message or Greeting Message, enable, and customise your text. For advanced automation with keyword triggers and chatbot flows, use ChatDaddy with the WhatsApp Business API.
Yes. The Business App has a scheduled Away Message feature. Via ChatDaddy's API, you get full 24/7 automation including intelligent chatbot flows that can qualify leads and answer questions while your team sleeps.
A Greeting Message is sent to contacts who message you for the first time (or after 14 days of inactivity). An Away Message is sent when you are outside your defined business hours. Both serve different purposes and should both be configured.
Not in the Business App. Via ChatDaddy and the WhatsApp Business API, you can use dynamic variables like {{first_name}} in all automated messages for personalised responses.
Keyword auto-replies are not available in the Business App. Through ChatDaddy's automation builder, specific keywords trigger specific responses or chatbot flows automatically.
Good auto replies: use the customer's name, confirm receipt, set realistic response expectations, offer immediate self-service options, and match your brand voice. See 20 ready-to-use templates above.
Basic away and greeting messages are free in the WhatsApp Business App. Advanced automation requires ChatDaddy starting ~$29/month. For most businesses, the ROI from never missing a lead justifies the cost immediately.